Tomorrow, Tuesday, December 21, 2010 the US Census Bureau will release preliminary new numbers that will affect business and many aspects of life in the United States. Stay tuned!
Cristina Benitez
Monday, December 20, 2010
Monday, November 15, 2010
Where are the Latino Leaders?

This is the question Pew Hispanic Center asked in the 2010 National Survey of Latinos, a bilingual national survey of 1,375 Hispanic adults released 11/15/10. The results paint a sad picture that Latinos don't
have a leader. Nearly two-thirds said they did not know, and an additional one-in-ten said “no one.”
The most frequently named individual was Sonia Sotomayor, U.S.
Supreme Court. Some 7% of respondents said she is the most important Latino leader in the country. U.S. Rep. Luis Gutierrez (D-Ill.) of Chicago is next at 5%. Los Angeles Mayor Antonio Villaraigosa draws 3%, and Jorge Ramos, an anchor on Noticiero Univision 2%. For more information on the survey, please see: http://pewhispanic.org/files/reports/131.pdf
This is a mandate for Latinos and corporations to make serious efforts to develop the skills needed in Leadership development. Latinos need to create their Mybrand so they can pull up a chair at the boardroom table and "have a voice". Corporations need to provide a pipeline for their Latino employees who will help them develop their Latino consumer.
To learn more about developing Latino Leaders you can order Latinization and the Latino Leader at Amazon.com and paramoutbooks.com
Thursday, November 4, 2010
November 5, 2010
It's time for a new book! Latinization and the Latino Leader, by Cristina Benitez & Marlene Gonzalez. As a part of our research we formed a partnership with the National Hispana Leadership Institute and developed a proprietary study to investigate the benefits and workplace programs
most important to Latinas and what factors contribute to their jobs satisfaction. Key findings include: 71% Healthcare 54% Retirement 35% Education For more info on LATINA AS CORPORATE LEADERS contact: marlene.gonzalez@lcgnow.com |
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